5 million subscribers play button

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The Steps To Getting A YouTube Play Button

We’ve all seen vloggers touting their YouTube play buttons around, showing the world their latest accomplishment. And if you are reading this, you’re probably wondering how you too can get your own YouTube play button.

The criteria are straight forward. The main condition is that you have reached a specific subscriber milestone.

The four play buttons are awarded at the following points:

  • Silver – once you have 100,000 subscribers
  • Gold – once you have 1,000,000 subscribers
  • Diamond – once you have 10,000,000 subscribers
  • Custom Play Button – once you have 50 million subscribers

These, however, are not the only criteria. YouTube has also stated that in addition to meeting those subscriber counts, creators must also follow further guidelines. They state that the awards will be given out at their discretion and that they will only recognise creators who follow their guidelines.

What Could Prevent You Getting Your YouTube Play Button?

YouTube’s play buttons are no longer being automatically distributed to creators upon reaching subscriber milestones. Instead, YouTube is reviewing each channel before issuing the reward.

Creators who therefore don’t meet the below criteria, may not receive their button.

Some creators are also reporting that they are not receiving their play button due to the nature of their content. Some negative, horror, and far-right commentators are reportedly not receiving the plaques at YouTube’s discretion.

If over three weeks have passed since you reached a subscriber milestone and you have not received a notification from YouTube on your creator dashboard, YouTube suggests reaching out to their creator support team.

How To Get The Silver YouTube Play Button

If you are about to reach 100,000 subscribers – congratulations! You will soon be eligible for your first YouTube play button.

To get your silver play button, you just need to wait for YouTube to reach out via your creator dashboard. Within about a week of reaching 100,000 subscribers, they will review your channel and send you a notification.

Your notification will include a code that you can use to redeem your play button on the creator rewards redemption website. After redeeming the code, you will need to sit back and relax. While YouTube claims that the play button will arrive within 3 weeks, many YouTubers claim that it takes much longer.

When Will You Get The Silver Play Button?

YouTubers should receive their silver play button within 6 weeks of reaching 100,000 subscribers. Upon reaching the subscriber milestone YouTube will provide a play button redemption code to the creator via their creator dashboard. From there, the creator just needs to redeem the code and wait for shipping.

Frequently Asked Questions About YouTube’s Play Buttons

Want to know more about YouTube’s play buttons? Let’s check out some of the most commonly asked questions about the rewards.

How Many YouTube Play Buttons Are There?

Officially there are only three: silver, gold, and diamond. Recently, however, YouTube has introduced a custom play button for creators with over 50 million subscribers. YouTube does not list this custom ruby play button on their site, as so far there have only been 3 channels who have reached this level and each has received a play button that is unique to them and their account.

What Are The YouTube Play Buttons In Order?

There are four play buttons currently being awarded by YouTube, in order they are:

  1. Silver: 100,000 Subscribers
  2. Gold: 1,000,000 Subscribers
  3. Diamond: 10,000,000 Subscribers
  4. Custom/Ruby: 50,000,000 Subscribers

Who Has A Ruby Play Button?

There are currently three channels who have received a custom Ruby play button. Those are T-Series, PewDiePie and 5-Minute Crafts. PewDiePie was the first YouTuber to reach the milestone of 50 million subscribers, followed by T-Series and most recently 5-Minute Crafts.

What Comes After The Ruby Play Button?

There are currently no play buttons awarded after the Ruby play button. The last play button is awarded at 50 million subscribers and currently, only 3 channels have reached this milestone and received this play button.

How Many Subscribers Do You Need To Get A Bronze Play Button?

There is no official YouTube bronze play button. Some creators have claimed that they received a bronze play button after reaching 100 subscribers, but they made this button themselves. While you do not get a bronze play button at 100 subscribers, you do become eligible to create a custom URL for your channel, which is arguably more useful to your channel’s success.

Is The YouTube Play Button Real Diamond?

No, the YouTube diamond play button is not a real diamond. YouTube’s diamond play button is made of a silver-plated metal with a crystal in the middle that is shaped like a play button.

Want to learn more about how to grow your YouTube channel?

AuthorAmy Baker

Digital Marketer And Creator Of Content Career.

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YouTube Creator Awards

Awards issued by YouTube

Not to be confused with YouTube Awards or YouTube Music Awards.

YouTube Creator Awards
Satish kushwaha.jpg

Indian YouTuber Satish Kushwaha holding Creator Awards: one Gold and four Silver

Presented byYouTube
First awardedJune 28, 2012; 9 years ago (2012-06-28)

YouTube Creator Awards, commonly known as YouTube Play Buttons or YouTube Plaques, are a series of awards from YouTube that aim to recognize its most popular channels. They are based on a channel's subscriber count but are offered at the sole discretion of YouTube. Each channel is reviewed before an award is issued, to ensure that the channel follows the YouTube community guidelines.[1] YouTube reserves the right to refuse to hand out a Creator Award, which it has done for channels featuring horror or extremist political content.[2][3]


When a YouTube channel reaches a specific milestone and is deemed eligible for a YouTube Creator Reward,[1] they are awarded a relatively flat trophy in a metal casing with a YouTube play button symbol. The trophies are of different sizes: each button and plaque gets progressively bigger with the channel's subscriber count.[4] The Silver and Gold awards were introduced at VidCon 2012, with the Diamond award being introduced at VidCon 2015.[5][6] The Creator Awards are made by the New York firm Society Awards.[7]

Prior to March 2021, YouTube featured three additional benefit levels. These are not eligible for Creator Rewards, but they do offer several preliminary benefits:

  • Graphite was for channels with 1 to 999 subscribers.[8] Channels with 100 subscribers or more can apply for a custom URL. For example: , which can be simplified to .
  • Opal was for channels with 1,000 to 9,999 subscribers.[9] This is the minimum subscriber count required for the YouTube Partner Program, which also requires a minimum of 4,000 total viewer watch hours in the past 12 months, plus a manual review of the channel's content to determine compliance with the program guidelines.[10]
  • Bronze was for channels with 10,000 to 99,999 subscribers.[11] The YouTube NextUp program is exclusive to channels meeting this threshold and other program criteria. This is also the minimum subscriber count required for a Spreadshop[12] or Teespring merchandise shelf.[13]

There are currently three regular Creator Awards tiers,[1] plus a fourth and fifth that have been awarded a few times:

Silver and Gold Creator Awards

  • Silver Creator Award

    Example of a Silver Creator Award

  • Silver and Gold Creator Awards

    Left: Jan Zimmermann, Silver award
    Right: Tim Lehmann, Gold award

Silver Creator Award

Awarded to channels that reach or surpass 100,000 subscribers. The old version was made of nickel-plated cupronickel alloy.[14] The new version (as of March 1, 2017) is 92% nickel, 5% carbon and 2.5% zinc, with traces of other metals.[15] In March 2018, the look of the Silver Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[16][17] Channels at this level are also eligible to apply for a digital verification badge.[18]

Gold Creator Award

Awarded to channels that reach or surpass 1,000,000 subscribers. It is made of gold-plated brass.[14] In March 2018, the look of the Gold Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[16][19][20]

Diamond Creator Award

Awarded to channels that reach or surpass 10 million subscribers. It is made of silver-plated metal inset with a large piece of colorless crystal in the shape of a play button triangle.[21][22] When introduced during VidCon 2015, 35 channels qualified for the award.[23] As of October 1, 2021, there are 947 channels that have reached 10 million subscribers.[24]

Custom Creator Award

Awarded to channels that reach or surpass 50 million subscribers. It is absent from the Creators Award page. PewDiePie gave the nickname of Ruby Creator Award to this award, as he received a ruby-colored award in the shape of his channel's logo. The color can vary per creator, however: for example, T-Series received a colorless award, while Blackpink received a black award on top of a pink base. Channels with a dagger (dagger) symbol have presented their Custom Creator Award to the public. As of July 2021, 25 channels have reached this level, including:[24]

  1. PewDiePiedagger (December 8, 2016)[25][26][27]
  2. T-Seriesdagger (June 27, 2018)[28]
  3. 5-Minute Crafts (February 21, 2019)[29]
  4. Cocomelon (June 7, 2019)[30]
  5. SET India (June 20, 2019)
  6. Canal Kondzilladagger (June 21, 2019)[31]
  7. WWE (October 24, 2019)
  8. Justin Bieber (February 3, 2020)
  9. Zee Music Company (February 7, 2020)
  10. Like Nastya Vlog (March 13, 2020)
  11. Dude Perfect (March 24, 2020)
  12. Kids Diana Show (March 30, 2020)
  13. Vlad and Niki (August 18, 2020)
  14. Zee TV (September 2, 2020)
  15. Blackpinkdagger (October 4, 2020)[32]
  16. Marshmello (November 22, 2020)
  17. MrBeastdagger (January 3, 2021)[33]a
  18. Big Hit Labels (January 9, 2021)
  19. Goldmines Telefilms (February 27, 2021)
  20. Movieclips (February 27, 2021)
  21. Shemaroo Filmi Gaane (March 27, 2021)
  22. Sony SAB (May 2, 2021)
  23. BangtanTV (May 21, 2021)
  24. Pinkfongdagger (June 29, 2021)[34]
  25. ChuChu TV (July 21, 2021)

Red Diamond Creator Award

Red diamond creator award are awarded to channels that reach or surpass 100 million subscribers. Inspired by the Diamond Creator Award, it features a play button triangle with a large dark red crystal. It is also absent from the Creators Awards page. There are currently four channels that have reached this level:


A.^ While MrBeast's Custom Creator Award has not been verified to have come from YouTube directly, it is listed on Society Awards, the official manufacturer of other YouTube Awards.


  1. ^ abc"YouTube Creator Rewards". YouTube. Archived from the original on 2017-08-25. Retrieved 2016-04-12.
  2. ^Weiss, Geoff (February 6, 2018). "YouTube On 'Play Button' Awards: "Not All Creators Who Apply Will Receive Awards"". Tubefilter.com. Archived from the original on 2018-06-13. Retrieved 2018-06-09.
  3. ^Alexander, Julia (February 2, 2018). "YouTube says 'not all creators who apply' for Creator Awards will receive them". Polygon.com. Archived from the original on 2018-06-12. Retrieved 2018-06-09.
  4. ^"YouTube Creator Hub". YouTube. Archived from the original on 2017-02-01. Retrieved 2017-02-01.
  5. ^Jcohen, Joshua (June 29, 2012). "YouTube Gives 24-Karat Gold 'Play Button' to Channels with 1M+ Subs". Tubefilter.com. Retrieved 2021-01-14.
  6. ^"YouTube Gives New Diamond Play Button To Channels With 10 Million Subscribers". Tubefilter.com. July 24, 2015. Retrieved 2021-01-14.
  7. ^Watts Jr, James D. "Some of the most famous trophies in the entertainment world get their finishing touches in Grove". Tulsa World. Retrieved 2020-09-02.
  8. ^"Graphite". YouTube Creators. October 30, 2018. Archived from the original on 2021-02-04. Retrieved 2021-05-18.
  9. ^"Opal". YouTube Creators. October 30, 2018. Archived from the original on 2021-02-04. Retrieved 2021-05-18.
  10. ^"Channel memberships eligibility, policies, & guidelines". YouTube Help. Archived from the original on 2019-04-02. Retrieved 2019-05-06.
  11. ^"Bronze". YouTube Creators. October 30, 2018. Archived from the original on 2021-02-04. Retrieved 2021-05-18.
  12. ^"Spreadshop Partners with YouTube to Grow Merchandise Sales Globally". Business Wire. Greensburg, Pennsylvania. November 12, 2020. Retrieved 2021-01-20.
  13. ^Alexander, Julia (June 21, 2018). "YouTube partners with Teespring to help creators sell official merchandise". Polygon. Archived from the original on 2018-08-22. Retrieved 2018-08-21.
  14. ^ ab"What is the Gold Play Button REALLY Made Of?". YouTube. Archived from the original on 2019-09-03. Retrieved 2017-06-06.
  15. ^"What is the NEW Silver Play Button REALLY made of?!". YouTube. Archived from the original on 2019-09-04. Retrieved 2018-04-29.
  16. ^ ab"YouTube's silver and gold play buttons are getting a new look". SocialBlade.com. Archived from the original on 2018-06-15. Retrieved 2018-06-15.
  17. ^"YouTube's Silver and Gold play Button Awards Get Redesigned". Youtubermag.com. Archived from the original on 2020-06-16. Retrieved 2018-06-01.
  18. ^McPhie, Jonathan (September 19, 2019). "Updates to YouTube's verification program". YouTube Creator Blog. Archived from the original on 2019-09-20. Retrieved 2019-09-20.
  19. ^Acuna, Kirsten (July 19, 2012). "YouTube Is Rewarding Its Most Popular Users With Gold". Business Insider. Archived from the original on 2016-04-21. Retrieved 2016-04-12.
  20. ^Cohen, Joshua (June 29, 2012). "YouTube Gives 24-Karat Gold 'Play Button' to Channels with 1M+ Subs". Tubefilter.com. Archived from the original on 2016-04-09. Retrieved 2016-04-12.
  21. ^Brouwer, Bree (July 24, 2015). "YouTube Gives New Diamond Play Button To Channels With 10 Million Subscribers". Tubefilter.com. Archived from the original on 2019-04-10. Retrieved 2016-04-12.
  22. ^Dillon, Poppy (August 3, 2015). "YouTube Announced Diamond Play Button". TenEighty. Archived from the original on 2019-01-17. Retrieved 2016-04-12.
  23. ^"YouTube Announces Diamond Play Button". Retrieved 2020-09-02.
  24. ^ ab"Top 5000 Subscribed YouTube Channels (Sorted by Subscriber Count)". Archived from the original on 2020-02-24. Retrieved 2020-02-27.
  25. ^@YouTube (August 25, 2019). "Married to @marziapie 💍Revived our love of Minecraft ⛏️ Reached 100 million subscribers on YouTube ✔️ What a month to celebrate and congratulate @PewDiePie 👊" (Tweet) – via Twitter.
  26. ^"PewdiePie's video on receiving the award". YouTube. Archived from the original on 2019-04-07. Retrieved 2017-05-01.
  27. ^"YouTube Sends PewDiePie Custom Ruby Play Button To Commemorate 50 Million Subscribers". TubeFilter.com. Archived from the original on 2017-04-27. Retrieved 2017-05-01.
  28. ^@KEEMSTAR (September 11, 2018). "YouTube awarded @TSeries with a 50 Million Play Button" (Tweet). Retrieved 2018-09-30 – via Twitter.
  29. ^"UC295-Dw_tDNtZXFeAPAW6Aw YouTube Stats, Channel Statistics". Socialblade.com. Archived from the original on 2017-02-24. Retrieved 2019-05-24.
  30. ^"Cocomelon was the first nursery rhyme to hit 50 million subscribers in the video". youtube.com. Retrieved 2019-06-07.
  31. ^"KondZilla celebra os 50 milhões de inscritos" [KondZilla celebrates 50 million subscribers]. kondzilla.com (in Portuguese). July 17, 2019. Retrieved 2020-12-12.
  32. ^"BLACKPINK Becomes The First Korean YouTube Channel To Receive The Ruby Play Button". koreaboo.com. December 1, 2020. Retrieved 2020-12-02.
  33. ^"Official Listing for MrBeast 50 Million Subscriber Award". societyawards.com. Retrieved 2021-04-13.
  34. ^@Pinkfong (August 5, 2021). "YouTube sent us this stunning ✨Custom Play Button✨ to celebrate Pinkfong Baby Shark's English channel for reaching 50 MILLION SUBSCRIBERS! Thank you to our fans for all the love and support💕! Your love is a gift we always treasure. #Pinkfong #BabyShark #RubyButton" (Tweet). Retrieved 2021-08-08 – via Twitter.
  35. ^Leskin, Paige (May 31, 2019). "Bollywood music channel T-Series beat out PewDiePie after a months-long battle to become the first YouTube channel to reach 100 million subscribers". Business Insider. Retrieved 2020-04-03.
  36. ^ abWeiss, Geoff (September 9, 2019). "YouTube Forges New 'Red Diamond Creator Award' For Channels With 100 Million Subscribers". Tubefilter.com. Archived from the original on 2020-03-27. Retrieved 2020-04-03.
  37. ^Alexander, Julia (August 26, 2019). "PewDiePie becomes the first individual YouTube creator to hit 100 million subscribers". The Verge. Archived from the original on 2019-08-26. Retrieved 2020-04-03.

External links

Sours: https://en.wikipedia.org/wiki/YouTube_Creator_Awards
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How to Get a YouTube Play Button?

YouTube offers several awards to its very creators for achieving specific successes. These prizes are called YouTube Play buttons or YouTube plaques. They are a series of YouTube awards that aim to recognize its most popular channels. The awards are based on the number of channel subscribers, but the final decision rests with YouTube.

Subscribe to our newsletter and learn unique insights to promote your YouTube channel from scratch. We will help every creator to get the coveted YouTube play button.

In fact, YouTube plaques are just a gift from the organization that helps build brand awareness and stimulates further development.
In this article you’ll discover how many subscribers you need to get a play button and some helpful insights on how to achieve this.

What are the YouTube play button levels and how to reach them?

As of 2021, there are four basic YouTube Play button levels:

  • YouTube Silver Play Button -100k subscribers;
  • YouTube Gold Play Button - 1M subscribers;
  • YouTube Diamond Play Button - 10M subscribers;
  • YouTube Custom Play Button - 50M subscribers.

AllYouTube Play Buttons

For the first time, YouTube presented the Silver and Gold buttons in 2012 at the VidCon video conference. A little later, in 2015, the diamond button appeared. The highest play button is the Ruby Button. Swedish blogger Felix Chelberg (PewDiePie) was the first to receive it. This was the first time the channel reached 50 million subscribers and received the most significant YouTube play button. In 2019, the first account with an audience of 100 million appeared on video hosting - this was the exact number of the T-Series account subscribers. Let's take a closer look at how to get each of the buttons.

How to get a silver Play button?

To get the very first plaque, you need to get 100,000 subscribers. After crossing this milestone, the channel owner is presented with a silver Play button as a reward.

How to get a gold Play button?

A much bigger achievement is the golden Play button, which is gifted to a million subscribers. Several years ago it was considered really valuable, but over time, more and more users appeared on YouTube, and it became easier and easier to gain a million. But many channels are still striving for the golden button. You may have wondered: Is the golden YouTube button really golden? We're sorry to disappoint you, the prizes are made of gilded brass.

How to get a diamond Play button?

There are far fewer channels with the diamond Play button award, which requires an audience of 10 million subscribers. The silver and gold YouTube button is much more common. The number of people with the diamond button is similar to the population of two large cities. It is not for nothing that the owners of such an army are awarded such a prize, because this is really a great achievement.

What is after the diamond play button?

The most significant YouTube creator award goes to channels that have reached 100 million subscribers. They can receive the Ruby or custom YouTube Play button. 

How NOT to get the Youtube Play button?

Before issuing a reward, YouTube inspects the channel to meet certain criteria.

Authors who do not meet the following criteria will not be able to claim the prize:

  • Your account must not violate the YouTube Community Guidelines;
  • The account must not have warnings about copyright infringement;
  • The account must have a good reputation;
  • The account must comply with YouTube's Terms of Service;
  • Your content must be original.

In individual cases, even if all the rules are followed, YouTube may refuse to present a button.

When the channel reaches the necessary popularity, a notification appears in the YouTube Studio. It describes the algorithm of actions step by step:

  • Apply;
  • Get a unique code from the Youtube administration;
  • Use it to arrange delivery on a particular website.

If more than three weeks have passed since you reached a required number of subscribers and have not received a notification from YouTube in the Creator Toolbar, you should contact YouTube Support.

Sometimes the author may not receive a code for ordering an award, and we, as partners, help with obtaining it or try to figure out what is wrong with the channel to fix all of the issues.

Can I buy a YouTube Play button? 

When it comes to the original award, the answer is no, except when the owners of the buttons themselves put them up for sale.

One more thing: all buttons are named, so they are unlikely to be beneficial to you.

Of course, private workshops make copies of YouTube plaques, but this kind of false "reward" will not satisfy you. 

Moreover, if you decide to buy a YouTube Play button YouTube has the rights to:

  • Withdraw the received award from the author;
  • Deprive the author of the right to receive awards in the future;
  • Ban the YouTube or Google account. 

YouTube Video Promotion Tips or How to Reach 1 Million Subscribers

Air Media-Tech strives to provide their partners with solutions to achieve new horizons and expand their audience. We’ve helped many well-known Youtubers to succeed, among them are:

Boram Tube Vlog - 28M subscribers;

Kids Diana Show - 77M subscribers;

DONA - 22M subscribers;

Vlad and Niki - 67M subscribers;

ToyPudding TV - 26M subscribers.

Let us provide some basic steps to improve the visibility of your channel and gain more attention.

Keep an eye on the security of your Google account! 

You need to secure your account as much as possible from hacking. If the account is poorly protected, there is a high probability that fraudsters will hack it, and it is not a fact that you will recover it. Even if you recover the account, you will have lost essential time developing the channel. You may also lose traffic you’ve been working to get for years. 

Be a Law Abiding Contributor - don’t violate the community guidelines, copyright, and other YouTube rules. 

YouTube loves reliable partners who have had an impeccable reputation for years. These are the partners YouTube promotes best. If you realize that some points on your channel can negatively affect the reputation of the channel (strikes, monetization restrictions, copyright infringements, etc.), we recommend that you address those issues. Do your best to clear the channel from these negatives and restore the channel's reputation. 

Create copyrighted content

YouTube allows you to use other contributors' content through its fair use guidelines. But if most of your content comes from other authors, it increases the chance of having copyright and content monetization problems. It is better to give up on this in the long term and create 100% copyright content. Your own content will eliminate the copyright issue, and remove the barrier of reaching 1 million subscribers.


Post videos regularly! The frequency of publications is not as crucial as its regularity. Choose a publication schedule for yourself that you can comfortably and consistently maintain (for example, one video per week) for a long time (for example, 1-2 years). Also, consider your vacations or unforeseen situations, and plan to have a few videos in stock that you can publish when you do not have the opportunity to create content (i.e. force majeure) to maintain the regularity of publications. 

YouTube loves stability. 

Explore YouTube Analytics 

Be sure to study and focus on YouTube analytics when creating new videos. Over time, you will precisely understand which tricks improve channel performance (and you need to use them more), and which do not work and need to be abandoned. Doing this will help you perfect content and other vital actions (posting times, subscriber activity, etc.) over time, which will inevitably lead to success. 

Audience validation and adjustment 

You already have 100,000 subscribers. You need to check and know who your audience is, why they are watching you. 

Based on this data, you can choose the right direction for the further development of the channel, which will allow you to collect not just 1 million subscribers, but 1,000,000 engaged users - fans who will be involved in your topic. Supposing you have an active, focused audience. In that case, various brands related to your channel's topic will line up to give you their money for advertising their brand, which will generate additional income for you. 

If you understand that your audience is very narrowly focused and suspect that it is almost impossible to gain 1 million subscribers in your niche, we have another solution. 

You need to slightly change the content (or create additional content) that will be understandable to a broader range of viewers but will be related to the main current topic of the channel.

This way, you will have a better chance of reaching your goal. 

Use what already works

Analyze your competitors worldwide, take as a basis the ideas that are already working and use these ideas, improve them and personalize them. Since they have already been tested, there is a good chance that they will work for you as well. They will be able to diversify your content and will act as additional traffic sources for your channel. Such content will serve as proven "fuel" for the channel. 

The idea is not subject to copyright!

Quality and uniqueness of the content

To become a leader, using other people's ideas is not enough. Your content should stand out from the crowd. It must differ in everything: in the heroes of the channel, the editing, the presentation of the material, activities with subscribers, your skills, etc. 

Uniqueness is good, but don’t forget that the quality of content is constantly growing; viewers are becoming more spoiled and demanding about the quality of sound, pictures, etc. Therefore, you continuously need to work on this to compete at the same level as leaders in your niche and attract their viewers. This is the only way you can reach 1 million subscribers. 

Create content that will amaze your audience

For example, no one will be interested in watching you dance to a widespread song. But put yourself in some unusual conditions and dance to the same song for 10 hours in a row, adhering to the conditions that you set for yourself (challenge). It will be exciting and will attract attention. Exaggerate! Do what no one does in everyday life!

Create your own trend

If you have completed all of the above actions and everything works out for you, it's time to create your own trend, which can become the locomotive of the channel. It's not easy, but you need to try and at some point, you’ll succeed and become a spectacular YouTuber.

All in all, there are many different points on which the success of a channel depends. The YouTube button is an achievable goal if you put in the maximum effort to have it.

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